About SDGC
The annual Service Design Global Conference (SDGC) is organised by Service Design Network (SDN) and this is its 18th edition. The 2025 conference is organised together with SDN Dallas chapter.
About SDN
Founded in 2004, the SDN is a thriving community of 30,000 change-makers and nearly 50 national chapters worldwide. As the leading non-profit institution dedicated to service design expertise, SDN plays a pivotal role in driving global growth, development, and innovation within the practice.
Through high-impact national and global events, cutting-edge online and print publications, and strategic partnerships with academic institutions, SDN bridges diverse roles across agencies, businesses, and governments. Our member-based network empowers professionals to enhance the influence of service design across both public and private sectors.
At its core, SDN is a dynamic, open-minded, and globally connected network, a space for knowledge-sharing, collaboration, and exchange, shaping the future of service design in the World.
Where Innovators from every Industry, Role, and Country Converge
Industries Represented
Consulting
Healthcare
Financial Services
Technology
Education
Government
Retail
Transportation
Hospitality
Manufacturing
And more
Professional Roles
Service designers,
Foresight specialists
Systems thinkers
UX/UI specialists
Product managers
Program directors
Customer experienceprofessionals
Change management experts
Digital transformation strategists
Business innovation specialists
And many more
Geographic Reach
Global audience from over 60 countries
Strong representation from North America, South America, Australia, Europe, Africa and Asia
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